Tag Archives: social networking sites

jwttrends2011

Trends for 2011 from JWT

Gaming mechanics is going to be integrated into shopping experience. Now, that'd require tagging every item some specific unique code. It's already been happening for quite some time in mobile 'scratch-and-win' campaigns. But those campaigns run in cycles, not continuously. ...

Branded iPhone game shines in popularity

To capitalize on popular TV ad Barclaycard  created interactive experience accessible via iPhone game. Basically, the gameplay is about moving your player left and right to hit desired purchases.  Although game's got low ratings 2.5 of 5, but thanks to massive ...

Beat that box with Uniqlo

Uniqlo is a company that's not afraid to test unorthodox interactive ideas. One is a clock widget embeddable into a webpage. It's simple but aesthetically pleasing application with Japanese girls dancing. The widget was installed to around 250 000 unique ...