Category: Viral marketing

July 26, 2011

Post Cannes: Jay-Z & Bing Decoded campaign

Here's an insightful interview with Droga5 guys and video from the same agency about the integrated campaign for Bing and Jay-Z new book.

October 12, 2010

Video integration in a full-page magazine ad

Axa Insurance launched quite an exciting integration with iPhone as a video player and a magazine ad as a background layout. I’d bypass QR code and let viewer send a picture of the ad by MMS to an email address. ...

August 12, 2010

Expending Youtube page

Here's another example of Youtube page takeover for the movie The Expendables with Stalone.

November 6, 2009

Beat that box with Uniqlo

Uniqlo is a company that's not afraid to test unorthodox interactive ideas. One is a clock widget embeddable into a webpage. It's simple but aesthetically pleasing application with Japanese girls dancing. The widget was installed to around 250 000 unique ...